LE’s H1 2008 Report for Europe Notes the Lodging Construction Pipeline

is at 1,022 Projects/172,249 Rooms

Pipeline Highlights at Q2

• Europe’s Total Construction Pipeline is at 1,022 projects/172,249 rooms in Q2. It represents a 26% year-over-year increase for projects and a 24% increase for guest rooms.

 

• The United Kingdom accounts for nearly one-third of total Pipeline rooms in development, as it continues to be an important priority for every global brand. Spain has the second highest percent share, followed by Germany, France and Italy. Although much discussed, pipelines in Russia and the CIS countries are smaller as they are just starting to form.

 

• Developer focus remains heavily in favor of smaller projects with select service brands. The Upscale, Mid-scale with and without Food & Beverage and Economy segments combine for 78% of total branded Pipeline projects. 76% of all Pipeline projects are 200 rooms or less, with the average project size at 169 rooms.

To view the entire LE Lodging Construction Report for Europe, including graphics and the Forecast for New Hotel Openings,  please click here.

Lodging Econometrics (LE) specializes in Sales Solution Programs including:

Individual Sales Lead Records

       All the details needed to call on the most important accounts when decisions about your product or  

       service are being considered

Contact Names for Owners & Management of Open & Operating Hotels (Census)

       Essential for conducting telemarketing and direct mail activities to prospect for product replacement

       programs  

Strategic Planning Summaries

       Direct your sales force with an executive summary that includes project and guest room counts for each

       of your Sales Reps and their Territories, for Key Developers and their Project Team Members, and for

       every Company and Brand